Senior Growth Marketing Lead Manager

Paris, Île-de-France, France · Marketing

Description

The most disruptive and dominant digital players - Amazon, Alibaba, AirBNB, Uber - have one thing in common: they are marketplaces. Whether you call it the Platform Revolution, the Ecosystem Model or Marketplace, the next generation of digital commerce is happening now and disrupting traditional models. Mirakl is leading this revolution.

Forrester Research have named us one of the “20 start-ups any retail ecommerce executive should know in 2016,” and Gartner has previously identified Mirakl as a “Cool Vendor,” and in 2017 added the Marketplace Operation Applications category as an "Innovation Trigger" to the Hype Cycle for Digital Commerce.” Wired also recognised us as one of Europe’s Hottest Start-ups, and to top it all off, you will be surrounded by experts in digital transformation, to craft innovative solutions by helping our customers power the next generation of Marketplaces.

We are a fast-growing, global, cloud technology company, and the leader in Marketplace Operations Applications. We enable the world’s leading B2C and B2B companies - Carrefour, Conrad, DelaMaison, El Corte Inglés, Darty, HP and 140 more - to Offer More, Learn More and Sell More. Mirakl helps retailers, distributors, manufacturers & brands to transform their digital commerce strategy to encompass the marketplace business model.


The role

We are looking for an experienced marketing leader to own Mirakl’s European Growth Marketing Strategy by building innovating campaigns and formats to support Mirakl’s growth across B2B segments in Europe. This person will collaborate closely with the executive team, sales, product, and alliances teams. Within EMEA, the growth marketing person reports to the head of marketing in EMEA and covers our full EMEA region (France, UK, DACH, Nordics, SOE) and will design and implement Mirakl’s marketing growth strategy along 3 tracks: online demand generation programs, online and offline programs, and tailored Mirakl-branded events and formats such as the Mirakl European Marketplace Summit and selected local events across core EMEA countries. This role will have significant interaction with the Communications and Content managers and the Field marketing managers in EMEA together with Sales and Alliances teams.

The ideal candidate will have experience working for a fast-paced growing tech company specializing in eCommerce, Marketing Software, or other software companies whose target audience is business executives.

Key responsibilities include:

Requirements

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