Senior Product Marketing Manager - B2B

Somerville, Massachusetts, United States · Marketing

Description

Mirakl is powering the platform economy by providing the leading technology and partner ecosystem needed to launch an eCommerce marketplace. We are:

Mirakl has grown its headcount by 200% in the last two years and will continue to bring onboard the best and brightest in 2019 and beyond. By 2020, Gartner predicts that over 50% of all online sellers will adopt marketplaces or include third-party sales in their eCommerce ecosystems. To support this rapid adoption of the marketplace model and further accelerate our growth, Mirakl is looking for a Senior Product Marketing Manager.

The Senior Product Marketing Manager will define and execute the go-to-market strategy for Mirakl’s B2B solutions. You will own identification of target markets through producing the messaging, positioning, and sales enablement materials to target those B2B industries and use cases. You will steer the go-to-market strategy for a significant and rapidly growing portion of Mirakl’s new business. You’ll be responsible for providing input to the content strategy, and be an external voice for Mirakl at events, in the press, and with industry analysts. You will also serve as a subject matter expert supporting our sales team in sales cycles, bringing your prior experience to help our potential clients catalyze and execute on their platform business strategy with Mirakl. You must possess a unique blend of business and technical savvy and the drive to help Mirakl’s achieve aggressive growth goals.

This exciting opportunity includes global responsibility, and is based in Boston.

About the Team

As a member of the marketing team, you will work closely with all aspects of the marketing organization, while focusing the majority of your time supporting sales in the field and being in front of potential customers. You will bridge product management, marketing, and sales to ensure the proper market positioning and messaging for Mirakl, while also providing input to the product strategy & roadmap to continually meet B2B market needs. You will work as part of an experienced global team of marketers responsible for raising the visibility of Mirakl and the marketplace model.

Key responsibilities include:

Requirements

Basic Qualifications

Desired Qualifications

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